Nail Industry EVENTS: “Rock the Red” Fashion Show by The Red Pump Project

Red Pump10 CopyOn March 24, the 3rd Annual “Rock the Red” Fashion Show in Chicago featured 28 models wearing Red Lightning from Minx, a deep, bold hue that perfectly complemented the night’s color scheme. Organized by The Red Pump Project, a nonprofit organization that raises awareness about HIV/AIDS among women and girls, the event used fashion and beauty to help spread their powerful message. Up-and-coming designers and Chicago boutiques provided the clothing, while Minx sponsored fashion manicurist Rashida B., who used exaggerated oval nail forms on the models.

“It was my pleasure to help extend that fashion and awareness to the model’s fingertips using Minx nail fashions,” said Rashida B.

For more information about The Red Pump Project, go to

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