Professional brands and manufactures are starting to get personal and connect with their audience by offering up-to-the-minute, live content via live streaming on social media apps like Facebook and Instagram. Earlier this week, Gelish announced the debut of a new Facebook Live series dedicated to provide troubleshooting tips and answer product application questions from nail techs. NAILPRO was on location in Brea, California on Monday to witness Gelish kick off it’s first streaming event focused on PolyGel.
To create a buzz for the first educational live stream, Morgan Haile and Taylor Daniel of sister brand Morgan Taylor, created a video announcing they will host the series and feed questions to the educator on deck.
Gelish global educator Vu Nguyen was the first nail professional from the team to kick off the series. You can watch Nguyen demonstrate how to apply PolyGel, removal and a fill in the video below.
Gelish founder Danny Haile says the brand plans to go live once a month with different guest educators and topics will range from trending nail art designs to Gelish product application. To find out when the next Facebook Live event will take place, visit Gelish on Facebook and Instagram.
Watch our video below to see how the Gelish team prepped and execute its first Facebook Live event.
What do you think of Gelish’s first Facebook Live? Let us know in the comments below!
[Images: photography by Sigourney Nuñez, Instagram, Facebook]