The GelBottle's BIAB is back in 10 brand-new shades.
Meet Builder in a Bottle, AKA BIAB. As the original builder gel in a bottle, BIAB remains a TGB favorite and bestseller, providing a flexible, strong builder gel with a choice of nude, colored, white and clear shades. It’s a product designed to strengthen and grow nails and has become an essential item in every nail tech’s kit.
"The two most important things at TGB are our community and our innovations — of which BIAB is our biggest success. For this latest launch, we went to our community to hear what they wanted in a new BIAB range," shares Daisy Kalnina, founder and CEO of The GelBottle. "The range includes our sheerest BIABs to date, our first-ever red BIAB and four more glitter shades with unique year-round appeal."
Top up your kit with these must-have builder gels to save valuable appointment time AND delight your clients. The newest shades include:
- Sugar: Look pretty in pink but with a touch of added sparkle as the white and silver specks of glitter catch the light.
- Charm: Inspired by best-selling Au Naturel gel color, this classic cool mauve is a great match to natural nail beds on mid-toned skin.
- My Boo: A pale BIAB with hints of iridescent glitter, you'll love My Boo if you're partial to gel color Oyster — the color that inspired this shade.
- Bella: This cool-toned off-white BIAB is a beauty. Team with just a top coat for chic simple nails with a blue tone.
- Hunny: Create a buzz with Hunny, a deep warm shade of brown perfect for a natural nail look on darker skin tones.
- Bunny: Bunny is a beautiful cream BIAB with a subtle hint of pink, inspired by the brand's popular Piña Colada gel color.
- Queen: This unique mushroom grey BIAB has flecks of silver glitter for nails fit for royalty.
- Cutie: Use this sweet baby pink shade alone for a subtle sheer look, or build up layer by layer to create a creamy, full coverage look.
- Angel: Plain and simple from a distance, under the light Angel reveals flecks of iridescent glitter.
- Love: Fall in LOVE with your new favorite shade of red. Love is a shade inspired by the best-selling TGB gel color Candy — a classic and beautiful red for statement day-to-night nails.
You can purchase each BIAB separately or as part of a 10-piece collection, BIABsolutely, on The GelBottle's website.