VB Cosmetics company, Dazzle Dry, announced today that it is partnering with recognized global non-profit, WeForest. The organization, which engages with scientists, corporations, and other organizations to advance forest landscape restoration, will be working with Dazzle Dry specifically to help regenerate forests in the Khasi Hills of India.
“Dazzle Dry believes that beauty and wellness go hand in hand,” says VB Cosmetics founder Dr. Vivian Valenty. “For us, partnering with WeForest to help communities in India’s Khasi Hills regenerate their forest was a natural fit. Now every purchase our clients make doesn’t just give them healthier cosmetics, it gives us all a healthier planet.”
Through the newly launched partnership, Dazzle Dry will donate one new tree to WeForest for every purchase made on its site. Ultimately, with the assisted efforts of companies like Dazzle Dry, WeForest aims to restore the forests of the Khasi Hills and in turn support the communities that live there.
While this collaboration is expected to continue indefinitely, Dazzle Dry has also decided to kick-start its charitable efforts by releasing a specially curated WeForest collection. Each purchase of these forest-inspired nail lacquers, including Breathe Free, You Rock, Spiritual Diva, Morning Dew, Dragonfly, and Me d’Forest Queen, will provide an additional tree to the WeForest project through the month of May.
What do you think of Dazzle Dry’s philanthropic efforts? Let us know in the comments below!