Cosmoprof North America Debuts Discover Pro Beauty

discover-beauty-cosmoprofA new opportunity for beauty industry innovators will be hitting Cosmoprof North America (CPNA). Scheduled for July 9-11 in Las Vegas, the show will launch Discover Pro Beauty. The exclusive area, located in the professional pavilion, will host 12 exhibitors, pre-selected to ensure a match with participating buyers representing national and regional distributors as well as chain salon operators. Featuring nail and haircare products and tools, makeup and skin care, all offerings from participating startup companies will be focused specifically on professional distribution. The area will also showcase established international brands that are new to the U.S. market. “Every year it’s thrilling to see what new, innovative solutions the companies exhibiting have developed to meet every customer and professional need,” says CPNA marketing director Daniela Ciocan. “We are looking forward to seeing what unique solutions for the nail sector will be launched at Cosmoprof North America 2017.” To learn more about exhibiting or becoming a qualified buyer to the Discover Pro Beauty area, contact [email protected]. —Alexa Joy Sherman

What products are you hoping to discover at Cosmoprof this year? Tell us in the comments, below. 

[Image: Courtesy of Cosmoprof North America]

This article was first published in the April 2017 issue of NAILPRO.

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