How-To: Boost Your Salon's Sales With Cross-Selling and Upselling

Nail technician does client's nails.
Nail technician does client's nails.

Cross-selling is the practice of suggesting relevant products and treatments based on your customer’s buying behavior. These supplementary products, services and treatments can increase the average price of an appointment, enhance client retention, differentiate your brand and improve overall customer experience. A perfect example of cross-selling for a manicure is adding a pedicure along with a hand and/or foot scrub.

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