Essentials Survey - Products

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Do you offer retail in your salon?

Yes - 83%
No - 17%

81.1% of techs encourage clients to purchase products for at-home use.

What types of products do you retail?

Nail polish - 63.1%
Nail strengthener - 56.7%
Top/base coat - 53.5%
Cuticle treatments - 55.1%
Polish drying products - 26.7%
Hand lotion - 58.3%
Nail files/buffers - 38.0%
Body scrub - 25.7%
Facial skin care - 28.3%
Hair care - 42.2%
Makeup - 19.3%
Candles - 12.8%
Soaps - 12.8%
Clothing/jewelry - 28.9%

60.1% of techs plan on adding more retail products to their shelves in the next year.

What are your top three most popular retail items?

1. Nail polish
2. Nail strengthener
3. Cuticle treatments

What percentage of your salon space is devoted to retail?

Less than 10% - 45.5%
11-20% - 28.5%
21-30% - 16.4%
31-40% - 6.0%
41-50% - 2.4%
More than 50% - 1.2%

Where do you buy your nail products?

Professional beauty supply store - 92.9%

Distributor - 56.2%

Direct from the manufacturer - 39.1%

Dealer’s catalog or deal sheets - 38.5%

Trade shows - 36.7%

Open to the public beauty store - 20.7%