Essentials Survey - Who Are Your Clients?

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Who Are Your Clients?

Who are your clients?

Women under 20 - 2.2%
Women 21-29 - 9.6%
Women 30-39 - 35.4%
Women 40-49 - 33.1%
Women 50+ - 19.2%
Men - 0.5%

How many clients do you see each week?

10 or fewer - 19.9%
11-20 - 22.2%
21-30 - 29.5%
31-40 - 11.4%
41-50 - 9.7%
More than 50 - 7.3%

What are your three most-requested services?

Manicure - 41.1%
Fill/Rebalance - 52.4%
Pedicure - 49.7%
Full Set (acrylic, gel or wrap) - 36.2%
Soak-Off Gels - 23.2%

Full Sets (acrylic, gel or wrap) (36.2%) and on-trend Soak-Off Gels (23.2%) weren’t far behind!

Are your clients walk-ins or standing appointments?

Standing appointment - 77.7%
Walk-in - 11.4%
Both - 10.9%

How many of your clients request nail art?

Less than 10% - 55.9%
11-15% - 11.9%
16-25% - 10.7%
26-50% - 9.0%
51-75% - 4.0%
More than 75% - 4.0%